LAUREN A. ROTHMAN
Lauren A. Rothman is a leading voice in fashion, style, and image strategy. She has advised Fortune 500 companies, law firms, and global conferences while appearing across top media outlets including CNN, NBC, Vogue, Elle, and The New York Times. Lauren empowers audiences to cultivate confidence and embrace style as both a wellness practice and a strategic business tool.
Original Logo
Stationery
Original Flash-Animated Website (2004)
Website Redesign – WordPress (2018)
Logo Redesign
Stationery Redesign
Social Media Profiles
Media Kit
Website Redesign – Webflow (2025)
For more than 20 years, 7ONE8 DESIGN has partnered with Lauren A. Rothman — style expert, media personality, and motivational speaker — to shape and evolve her brand identity across print, digital, and social platforms. Our work reflects Lauren’s mission to democratize style and ignite courage, reinforcing her signature message that STYLE IS A SUPERPOWER®.
Challenge
As Lauren’s influence expanded over two decades, her brand identity needed to evolve alongside her. From her first Flash animated website in 2004 to her current Webflow platform, the challenge was to maintain brand consistency while ensuring relevance across changing media, technology, and audience needs.
Solutions Delivered
For more than two decades, 7ONE8 DESIGN has partnered with Lauren A. Rothman to shape and evolve her brand identity in alignment with her mission of democratizing style. Beginning in 2004, we created her original logo, stationery, and Flash-animated website, establishing a bold and memorable foundation for her brand. As Lauren’s influence grew, we supported her with a 2018 WordPress website redesign, bringing her digital presence in line with modern functionality while maintaining her signature visual identity.
Most recently, in 2025, we launched a sleek new Webflow site that reflects Lauren’s authority as a global fashion and style leader. We also introduced a refreshed logo and extended her brand across social media profiles and a polished media kit. Each deliverable has been thoughtfully crafted to ensure consistency, adaptability, and impact — building a cohesive visual presence that communicates Lauren’s belief that style is a superpower® and empowering her to connect with audiences worldwide.
Impact
Over 20+ years, Lauren’s brand identity has remained distinct, consistent, and relevant — supporting her growth from a rising style consultant to an internationally recognized expert and speaker. Through ongoing collaboration, 7ONE8 has built a design system that is as adaptable and empowering as Lauren’s own message.